Now that mainstream media has sunk its dentures in the seemingly fascinating world of social media -- which means they now have the editorial filter of The View's Sherri Shepherd -- they can't get enough of it. Today, CNN reports on Foursquare and EveryBlock, mentioning San Francisco hot dog retailer Showdogs. What CNN had to say about e-new media 3.0 is not important. What is important is that Showdogs is handing out free 8oz beer today to customers who bark at the cashier. [via Eater]